Maybe There's a Reason

Miller is lowering prices to match similar cuts by Anheuser-Busch.

The article cites lower demand. Probably true considering the stuff I learned about equilibrium price in Econ 1001. I blame the lackluster "hit" Sideways. Not that wine consumption had been slowing in the recent past before the movie, it just helped it achieve fad status, sort of like the rubber bracelets.

But first, we probably really need to blame the fact that these guys have been providing us with horsepiss for decades. Anheuser-Busch brags that they have since 1864. Well, except for that prohibition period.

I'd like to know the stats on microbrew sales. It'd be nice if people were actually starting to pony up for some of the good stuff instead. If so, then maybe we can finally get some Fat Tire down here in the sticks.